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 WEBSITE Design

A custom website with a marketing edge.

When it comes to your website, are you feeling…

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Embarrassed

You don’t actually want to send potential clients to your site for fear they will bounce right off and never return.

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Frustrated by previous attempts

Perhaps you’ve tried to do it yourself or hired freelancers that didn’t deliver. Either way, it didn’t work. 

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Stressed about what to do next

You’ve wasted time and money and are more confused than ever on how to grow your business online

Then it’s time for something different.

A website with a built-in marketing funnel.

Need a website that's actually working for your business? April Ray Creative designs custom websites and using a tried and true method to transform visitors into customers.

Our website packages can include:

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Copy Strategy

Before we dive into your website, you'll receive my Website Workbook with questions and prompts to help you craft your content strategy. All these answers will be added to your personal Asana board for project management.

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Custom Design

Whether you choose our one page Simple Sales Page package or a full website design, you can expect a custom design to fit your brand and goals.

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Sales Funnel Design

Your website homepage is just the tip of the iceberg and we can design a backend strategy to move a visitor from lead to client.

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Contact Forms

Allow your potential clients to apply for your services, schedule a call that is connected to your Google calendar, or complete questionnaires to learn more about them.

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Email Marketing

If you opt for one of our email marketing addons, we can create the copy and design for a lead magnet, email sales sequence, and weekly or monthly e-newsletters to keep moving your leads to client status.

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On-Going Support

My monthly maintenance plan takes the stress off of you in keeping your site updated. I’m on your side making sure that month to month your site is protected, updated, maintained, and backed up. And when you’re on my plan, you’ll have a trusted webmaster you can reach out to at any point for help with updates, edits, additions or any potential website issues.

How does it work?

My web design process allows me to take your vision and make it a reality. 

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1) Gather Content

You will complete my Website Workbook content planner that helps me craft your website with the exact needs of you and your audience. After that I will request or create:

  • Branding colors, fonts, and logo
  • Images to be used on the site
  • Content for the pages

These items can be included in your package or you can provide them.

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2) Design

I will then take the content you provided and begin designing. You will be able to view and approve each draft at these stages:

  • Home page + one interior page
  • Remaining interior pages + blog
  • Final design + mobile modifications

Every site I build is mobile friendly so that is always included.

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3) Google Friendly

Prior and right after launch, I go through the steps to make sure your site is easily found online and tracking your performance:

  • Added to Google My Business
  • Added to Google Search Console
  • Added to Google Analytics
  • Content analyzed and tweaked for search engine optimization
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4) Empower and Launch

Your site is ready and I want to make sure you’re armed to manage it. Or better yet, let me manage it for you! 

  • Recieve access to your site
  • Receive your Quick Start Guide
  • Get one month free of my Maintenance Plan to decide if that’s for you

The Quick Start Guide includes a video tutorial on how to manage your site as well as a written version.

Website Care Plan

Once your site is complete, I set your site up on my website care plan to keep your it secure, backed up, and to have your own personal webmaster for all your website needs. My monthly plan takes the stress off of you in keeping your site safe and protected. I’m on your side making sure that month to month your site is protected, updated, and backed up. And when you’re on my plan, you’ll have a trusted webmaster you can reach out to at any point for help with updates, edits, additions or any potential website issues.

Client Favorite Addons

A website is a great start to building your business online, but we have other amazing addons to your web design project!

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Marketing Strategy

Let’s start your website off on the right foot with some market research and planning. I’ll work with you to create an in depth marketing plan to include a course/product/service launch, email marketing campaign, social media campaign, etc.

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Copywriting

If the idea of writing your own website content is overwhelming, my amazing copywriter can help! She is highly trained in sales psychology and makes the words on your site work for you.

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SEO Boost

This is a great start to your SEO strategy! We will do keyword research and write the meta data, titles, and descriptions that we want Google to show. 

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Email Marketing Setup

Let us help you get started with email marketing. We’ll help you create a lead magnet, create a form to collect emails, and set it to trigger a professionally designed email to deliver your lead magnet.

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Email Sales Sequence

This is a five email sales sequence to follow the lead magnet email. It includes design and copy and is a great way to continue warming up those new leads!

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E-Newsletters

Want to start connecting with your audience on a regular basis? Let us take over this monthly or weekly task with beautiful design, copy, and strategy.

Interested in Email Marketing?