Client: Rely SL

Case Study: Custom Website and Copywriting 

As a small business, I have built my own sites and used inexpensive free lancers in attempt to get a web presence at an affordable price. I was never happy.

Knowing I needed an update, I found April Ray Creative. In the interview, I found a person that was intent upon listening and understanding my dreams. I only hoped her price would be decent and her finished product excellent. I found a price that was a great value, realizing I had wasted too much time and money on earlier attempts. Most importantly, she took a difficult concept and nailed it.

– Scott Holman, www.relysl.com

Case Study Summary:

The Client

Rely SL provides sales leadership training by equipping teams with the tools, insights, and strategies they need for long-term success. Scott Holman and his team aim to move buisinesses past the common pitfalls and towards sustainable growth.

The Problem

While Scott was not new to the coaching and leadership field, he was starting an entirley new company with a new audience: working with sales teams within companies. Scott’s website and content needed to speak to CEOs as they would likely be the ones to hiring him.¬†

The Project

For this project, we focused on developing a custom website with strategic content aimed at CEOs seeking consultants for sales leadership training for their teams. I brought in Kelly Burchett for content creation and she worked with Scott to create highly focused and intential copy. 

For the design, we aimed to create an overall aesthetic that conveys trustworthiness and the presence of an established business.

I highly recommend April Ray Creative for any web needs as April is talented, easy to work with, responsive, and genuinely interested in your business.

– Scott Holman, www.relysl.com

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