by April Ray | Aug 22, 2022 | Email Marketing, Website Strategy, Weekly Website Wins
What is a Fit + Pricing Guide This is my FAVORITE type of lead magnet. Why? I initially started thinking about this when I kept answering the same question over and over again – what’s the cost? And the worst part, I would be asked this after I had spent 30+ minutes...
by April Ray | Aug 15, 2022 | Website Strategy, Weekly Website Wins
What is a CTA Section This section is at the bottom of your most visited pages. If someone gets to the bottom of your webpage, you need to have clear directions to what they should do next. Included: A question Clear instructions on what they need to do What happens...
by April Ray | Aug 8, 2022 | Weekly Website Wins
I am finally on board with this simple but effective page of your website: the Thank You Page. Have you ever completed a form on a website only to have it refresh to a quick “thank you!” or worse…nothing. You wonder if the form even went through and have no idea...
by April Ray | Aug 1, 2022 | Web Design, Weekly Website Wins
I recently added a new service offering to my business: a website subscription plan. I have been toying with this idea for probably a year now. I did two things to test this out: I started offering payment plans I added “Monthly Plans” to my menu. This became the...
by April Ray | Jul 24, 2022 | Web Design, Weekly Website Wins
A big question I get is “what should my website say?” Which is why I always either have my clients work with a copywriter or give them my Website Workbook. So today I’m going to walk through a few questions that I ask on my website workbook and where to put those on...
by April Ray | Jul 18, 2022 | Web Design, Weekly Website Wins
Hey guys, April here with another weekly website win. This week I am going to talk about three unique strategies to turn more leads into customers. So let’s get things started. 1. Don’t rely on social media Social media is like a crowded party while your website is...
