by April Ray | Jul 3, 2023 | Email Marketing
Do the words “email” and “marketing” delight you? Unless you’re a lover of all things marketing (like me!) my guess is…probably not. But I’m here to help change your perception of this versatile business tool. Because here’s the deal: email marketing isn’t just one...
by April Ray | Sep 26, 2022 | Email Marketing
In today’s video, I’m giving you a full walkthrough of Flodesk! In this video we go over: How to setup your account and profile How to create, edit and design emails. How to create, edit and design forms Audience and segmenting The ins and outs of workflows How to...
by April Ray | Aug 29, 2022 | Email Marketing, Featured Blog Posts, Website Strategy
A big part of turning visitors into customers is through email marketing using this 5 step process. 1. Create a lead magnet and add it to your site. EXAMPLES: Paducah Olive Oil Co. Workflows For Tax Pros 2. Thank You Page EXAMPLES April Ray Creative...
by April Ray | Aug 22, 2022 | Email Marketing, Website Strategy, Weekly Website Wins
What is a Fit + Pricing Guide This is my FAVORITE type of lead magnet. Why? I initially started thinking about this when I kept answering the same question over and over again – what’s the cost? And the worst part, I would be asked this after I had spent 30+ minutes...
by April Ray | May 13, 2022 | Email Marketing
It’s Marketing May and I’m going to focus on one of my favorite types of marketing: Email Marketing! Email marketing is a great way to build trust with your audience. It’s a great way to bridge the gap from your social media platforms and your website. Why? Because...
by April Ray | Feb 23, 2022 | Email Marketing
If you’ve been in business for any period of time, you know that a great way to grow your business is through email marketing. Staying connected with past customers and engaging with new potential leads can all happen in an inbox. I’ve been testing and trying email...
