Beginners Guide to Flodesk
In today’s video, I’m giving you a full walkthrough of Flodesk! In this video we go over: How to setup your account and profile How to create, edit and design emails. How to create, edit and design forms Audience and segmenting The ins and outs of workflows How to...
Increase site traffic with this simple FREE tool
You take up more visual real estate in the search results You appear in maps and local pack listings Helpful information like website, directions, and call You can collect reviews which gives you better Google Rankings over time It helps make your business more...
Create a Brand Color Palette With This Free Tool
Create a Brand Color Palette With This Free Tool In today’s video, I walk you through using a FREE online tool to create a brand color palette. This is so crucial for working on any marketing materials. This is a great way to get some inspiration and take the...
7 Website Mistakes to Avoid
The 7 mistakes you need to avoid making on your website. 1) Not having a CTA above the fold EXAMPLE: D&D Pool Services 2) Not clearly identifying what you do EXAMPLE: East Side Animal Hospital 3) Leaving out a CTA at the bottom of the page...
Beginners Guide to Email Marketing Strategy with Flodesk
A big part of turning visitors into customers is through email marketing using this 5 step process. 1. Create a lead magnet and add it to your site. EXAMPLES: Paducah Olive Oil Co. Workflows For Tax Pros 2. Thank You Page EXAMPLES April Ray Creative...
What Is a Fit + Pricing Guide: The Best Lead Magnet for Service Providers
What is a Fit + Pricing Guide This is my FAVORITE type of lead magnet. Why? I initially started thinking about this when I kept answering the same question over and over again – what’s the cost? And the worst part, I would be asked this after I had spent 30+ minutes...
Add This Section to Your Website to Convert More Leads
What is a CTA Section This section is at the bottom of your most visited pages. If someone gets to the bottom of your webpage, you need to have clear directions to what they should do next. Included: A question Clear instructions on what they need to do What happens...
How to Create an Effective Thank You Page
I am finally on board with this simple but effective page of your website: the Thank You Page. Have you ever completed a form on a website only to have it refresh to a quick “thank you!” or worse…nothing. You wonder if the form even went through and have no idea...
Introducing Website Subscription Plans
I recently added a new service offering to my business: a website subscription plan. I have been toying with this idea for probably a year now. I did two things to test this out: I started offering payment plans I added “Monthly Plans” to my menu. This became the...
5 Questions to Answer With Your Website Copy
A big question I get is “what should my website say?” Which is why I always either have my clients work with a copywriter or give them my Website Workbook. So today I’m going to walk through a few questions that I ask on my website workbook and where to put those on...
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