7 Things to Include on your Sales or Services Page

Jul 11, 2022Web Design, Weekly Website Wins

Hi! I am back again with another weekly website win and today is a BIG one! We are going to dive into the 7 things you should include on your sales or service page.

Let’s get to it.

1. A clear concise header

Example: Spacek Outdoor Services

I have a whole video about optimizing a header.

2. Identify the audience

Examples: Eighty Nutrition – Targeting middle aged women who have dieted their whole life

Workflows for Tax Pros – Exhausted, burnout, frustrated are their identifiers for work

3. Emotional Benefits: How they are going to feel

Examples: Spacek Outdoor Services

4. Tangible Benefits: What they will receive in return

Examples: Spacek Outdoor Services

Eighty Nutrition

5. Testimonials/Results: People like to see what others have said and what their results were

Example: Eighty Nutrition

6. About You

Examples: Stop Clowning Around

Workflows for Tax Pros

7. Call to action

Examples: Eighty Nutrition

Spacek Outdoor Services

Workflows for Tax Pros


If you’ve found this helpful and want more, I have a free video resource called “5 Simple Website Changes to Turn Visitors Into Customers”

Free Video Training

Hi Friend

My name is April and I’m a web designer and marketing strategist. My goal with this blog is to help give you tips and tricks to grow your business through digital marketing. You are always welcome to reach out with questions or to work together on a website or other marketing strategies. In the meantime, I hope you find these posts helpful to you and your business.

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